While it may be the one of the most discussed social media platforms of the present day, many still struggle to understand what exactly TikTok is, much less how to utilize it as the powerful marketing tool which it undeniably is. Here, we clear some of the fog surrounding TikTok marketing.
In this latest article from MusicThinkTank, David Steinberg shares several insights on how artists can harness the power of TikTok as marketing tool for indie artists.
“After you have successfully added your music to TikTok, it is no use if people will not see or use it. How are they supposed to do that if you do not have a lot of followers on the list? Here comes the value of TikTok marketing. If TikTok marketing is done right, anything is quite possible. You just need to know how to sell what you want to sell. Here are some of the tips for that purpose:”