Music Think Tank Weekly Recap: Being A Star • Breaking Into The Industry • Why Your Home Recording Sucks • More

On MusicThinkTank this week, we covered the difference between being a diva and an imposter, how to break into the industry as a broadway musician, how to improve your home recordings, and more! Hilde Spille | Being A Star – Between Diva Behavior And Imposter Syndrome Cherie Nelson | 3…

Using Spotify’s New Codes Creatively

Spotify recently launched its Spotify Codes feature, a new and innovative way for listeners to easily share a track, album, playlist, etc. via iOS and Android. Here we dig deeper and examine some creative ways in which these codes can be used creatively as a marketing tool. ___________________________ Guest post…

Not All Spotify Playlists Are Created Equal: An Unedited Look Behind The Green Curtain

Liz Pelly of Cach Music breaks down the secret world of Spotify playlists, delving into who owns what, and who decides what you see when you launch the streaming service, and its unique position of power when it comes to how artist’s music is distributed and what listeners discover. ______________________…

How to Promote Your Shows To More Fans On Spotify

Spotify’s overall popularity has made the streaming service a go-to for engaging active music fans, and now Spotify’s discovery algorithm has enabled artists to promote shows and festivals to their fans directly through the streaming service, at no additional cost. _______________________________ Guest post by Dana Tom of Eventbrite If you’re…

Martin Bandier On Songwriter Revenue, Recognition In The Streaming Age [Weekly Music Publishing Update]

At the National Music Publishers’ Association (NMPA) Centennial Annual Meeting in New York this month, Sony/ATV CEO Martin Bandier was awarded the Life Service Award. In his speech, he spoke about how songwriters and music publishers are not given their fair share of revenue and recognition in the wake of…

Dave Allen Exits Apple Music To Launch Music Initiative At North Inc.

Apple Music’s director of artist and music industry advocacy, Dave Allen, has exited for a position at advertising and marketing agency North Inc. In his new role, Allen will launch a music division and collaborate with artists and managers to find and exploit new revenue streams. ______________________________________________________ David Allen began…

Apple Music Sneak-Launches $99/ Year Price Tier

Although Apple has been historically consistent about keeping the price of its streaming service at $9.99, it looks as though the company has just launched a new option of $99 annually, although this new price tier has been accompanied by little to no pomp and circumstance. _________________________ Guest post by…

Things We Learned From Austin Music Foundation’s DIY Musician Marketing Panel

From the Austin Music Foundation’s June DIY marketing panel, we learn some of the insights shared at the event regarding marketing tools and techniques available to artists seeking success in a rapidly shifting marketplace. _________________________ Guest by Sarah of Wysidio On June 7th, the Austin Music Foundation hosted “Breaking Through…

How The Empty Pockets Found Success On Multiple Billboard Charts With A 2 Year Old D.I.Y. Album

Josh Solomon and The Empty Pockets been making a living from touring for several years, booked by Adam Davis of our sister company Skyline Artists. But a few weeks ago the band was able to chart on multiple Billboard charts with an indie album that is two years old -…